Thousands of members have lost the weight (and kept it off)
No counting. No weighing your food. No giving up carbs. Your first meal gets the carbs, your last meal is protein and veggies, and then the kitchen closes for the night.
Our members include
- People tired of starting over every Monday
- Busy parents balancing work, family, and self-care
- Women over 40 navigating hormone or metabolism changes
Try the whole program free for 10 days: your weekly menu, recipes, the Kitchen app, coaches and the community. $0 today, then $39.95/month.
Weight Loss Program
Eat like a chef. Lose weight like it's easy.
Built on real recipes, an easy eating window, and a daily plan that's already done for you. No calorie counting and no cutting out your favorite meals.
You'll get:
- Your weekly menu, grocery list and recipes
- The Approach 365 Kitchen app: daily game plan, eating window timer and short lessons
- Coaches and a community cheering you on every day
Perfect Start Electrolytes
I got sick of electrolytes loaded with artificial flavors and sweeteners, so I made my own.
Zero sugar, real flavor. Tropical Citrus, Wild Berry and Sweet Watermelon.
Subscribe and save 20% on every box. Any 3 boxes come with a free Everyday Bottle.
1:1 Coaching with Adam Potash
For personalized support and a plan built for your lifestyle, work directly with Adam Potash, chef and creator of the Approach Method.
Together, you'll customize your nutrition, mindset, and strategy to reach (and maintain) your goals.
Great for those who want to lose 40+ pounds and keep it off for good!
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Saw my sister in law after a year. She said, 'gosh you look so thin!!!' BEST FEELING IN THE WORLD!
- Dalena
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Started 1.5 months ago, down 20 pounds today! Learning to use more fresh vegetables in my food.
- Julie Schmitz
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I can breathe now! I can run. I can go on adventures with my daughter & husband!
- Dalena
The Approach Plate
Your visual guide to balanced meals. No counting calories, no measuring. Just follow the portions on the plate.
It's the perfect partner for the weekly meal plans inside the program. Members get 20% off.