Every day support for a healthy lifestyle.

Approach 365 is a lifestyle built around balance, energy, and confidence.

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Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life • Simple, sustainable health for real life •

We help you take control of your health with our: 

  • Weight loss program
  • Healthy products
  • Mindful habits
  • Weekly meal plans with real recipes & grocery lists
  • Supportive community

Our mission is to make your healthy lifestyle easy, enjoyable, and sustainable.

Feel better, move better, and live better every single day. We create healthy solutions that fit your life, no matter where you are on your wellness journey.

Helping over 50,000 people lose weight (and keep it off)

Thousands of members in our weight-loss program have transformed their lives through The Approach 365 Intermittent Fasting Method, gaining energy, confidence, and a system that fits their busy lifestyle.

Our members include

  • People who are tired of the extra weight holding them back from living their life
  • Busy parents balancing work, family, and self-care
  • Women over 40 navigating hormone or metabolism changes

Approach 365 weight loss program is for anyone looking to lose anywhere from 15-50+ pounds.

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NOURISH. LEARN. LIVE.

Healthy living made simple through three pillars.

Weight Loss Program

Lose 5 pounds in your first week!

Built on real recipes, intermittent fasting, and practical daily structure. Our program helps you see results quickly without calorie counting or cutting out your favorite meals.

You’ll receive:

- Weekly meal plans, grocery lists, and recipes

- A supportive community for accountability and encouragement

- A FREE Approach Portion Plate to simplify eating — no math, no measuring, no counting calories

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Products for Healthy Lifestyle

A healhty lifestyle starts with what you consume.

Our products are clean, simple, and designed to fuel your body everyday.

Shop favorites:

- Approach Electrolytes – Clean hydration that supports fasting and daily energy

- Approach Water Bottles – Stay consistent on the go

- Approach Merch – Wear the lifestyle proudly

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1:1 Coaching with Adam Potash

For personalized support and a plan built for your lifestyle, work directly with Adam Potash, chef, and creator of the Approach Method.


Together, you’ll customize your nutrition, mindset, and strategy to reach (and maintain) your goals.

Great for those who want to lose 40+ pounds and keep it off for good!

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The Approach Plate

Every member of the Approach 365 Weight Loss Program receives a FREE bonus Portion Plate — your visual guide to balanced meals that removes the questions about what & how to eat. No counting calories, no measuring, just follow the portions on the plate.


It’s the perfect tool for building lifelong healthy habits and following the weekly meal plans inside the weight loss program

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  • Saw my sister in law after a year. She said, ‘gosh you look so thin!!!’ BEST FEELING IN THE WORLD!

    - Dalena

  • Started 1.5 months ago, down 20 pounds today! Learning to use more fresh vegetables in my food.

    - Julie Schmitz

  • I can breathe now! I can run. I can go on adventures with my daughter & husband!

    - Dalena